WEB-SITE AS THE WAY OF MODERN BUSINESS ORGANIZATION

Abstract

Internet resources can be estimated on the basis of a number of indicators, such as traffic, usability and site conversion. Site promotion is an integral part of the enterprise’s successful work. Qualitative performance of this stage is very importanat, as it substantially defines the quantity of visitors and their quality, that is, correspondence of the visitors to the target audience. In the article some of the most routine methods of web-sites promotion are considered.